Facebook connects businesses with people.
Facebook is the most used social media app in the world. With 2.13 billion monthly active users, around a third of the world is on Facebook, giving businesses a range of opportunities to engage with its users—locally, nationally or even internationally.
Facebook advertising actually started the same year Facebook did, when students could pay its founder Mark Zuckerberg a few dollars to list their college parties. In 2008, the platform had evolved so businesses as well as people could create a free Facebook account; and by the end of the decade, Facebook was in earnest a marketing channel.
Today, your business can use the social media platform to create targeted ads to attract new customers, share company news, promote products or services for free, communicate with your community of followers, message customers directly, and measure ROI along the way.
You can use the free features of Facebook, such as creating and updating a business page, and expand from there with paid advertising targeting specific members of the Facebook community.
From there, you can get analytical insights to see how people are engaging with your business. You'll learn how many people your posts are reaching, how they’re engaging with your marketing content and the cost per interaction of any paid advertising campaign, making it easier to budget.
Facebook Messenger is also integrated with your page, so you can connect with customers one on one. Messaging on your page makes it easy for people to contact your business with questions and feedback.
Publish organic, free marketing content to sell products and services directly to your followers, or create paid advertising campaigns to attract new customers.
Promote your business.
Gain followers, engage with them and build a trusted community around your business’s free-to-create Facebook page.
Get to know your customers.
Measure the success of your Facebook marketing efforts through the platform’s analytics. Learn what your followers like, what they avoid and understand their motivations better.
Free to use.
It’s free to create a Facebook for business profile and start publishing content. You can then pay to increase your reach into the Facebook community and use advanced features.
When you connect your apps to the 9 Spokes dashboard, you’ll see these data insights on display.
This Widget will display information about your social media presence. You will be able to see how many followers your business account has on popular social media platforms, which will in turn help you gauge your social media presence. This Widget is powered by social media apps.