Search engine optimisation for small business
In a highly competitive market, how do small to medium businesses ensure that their voice is heard alongside the industry big shots?
Google analytics: optimising your website with web analytics
Web analytics tools such as Google Analytics provide an in-depth view of your business’ online footprint and effectiveness...
Lead nurture and the art of the conversion
Customers have a digital world of options at their fingertips. How do you make your offering stand out and encourage customers to buy from you?
Five social media metrics businesses should follow
Social media is a mine of data. We consider five meaty social media metrics that matter...
Customer service – building and retaining a happy customer base
Happy customers are returning customers! Armed with information and spoilt for choice, customers’ expectations have reached...
Drive sales with these six eCommerce marketing activities
*In a saturated market, how do you make your product, your store, your brand stand out...
How apps are powering small business
*Ah, the app! It’s become a staple of contemporary life and modern-day convenience. For small business...
Understanding cash flow for a better balance
*Understanding your cash flow provides an accurate measure of your business’s financial health and enables you...
Making informed decisions using your business data
Smart decisions are informed decisions; to ensure you’re able to put your best foot forward you need to have the right insights to guide you.
Improving business agility in an increasingly competitive market
To sharpen your competitive advantage, you need to optimise performance across growth, profitability, sustainability, and customer trust – you need to operate with business agility
6 Tips to Boost Travel and Hospitality Email Marketing Campaigns
Our friends at Campaign Monitor offer tips to take your email marketing campaigns to the next level.
Are you leaving your business exposed to FX risks?
A foreign exchange specialist tells us what retailers can do to be better in a world of economic uncertainty.
Overcoming inventory management pains every retailer experiences
Inventory management is a hidden productivity killer. So we got the specialists at TradeGecko to teach us how to be better at managing stock.
How alternative finance can help retailers tackle cash flow issues
What are the other options for retailers and other small businesses wanting to iron out any cash flow wrinkles they might be experiencing.
The smart way to control costs in 2019
Adam Clarke from expense management experts Expend asks: is technology the answer to controlling costs in your business?
Sunny skies ahead: iwoca’s tips for forecasting your cash flow
Here are some top tips from iwoca for forecasting your cash flow—no crystal ball required.
GDPR and retail: What you need to know
Our friends at Farillio have come up with a conclusive guide to almost everything retailers need to know about GDPR—the often misunderstood General Data Protection Regulation.
How to achieve work/life balance in retail—it’s not impossible
Struggling to find work/life balance in retail for you and your staff? Here are five tips perfect for store-owners.
Getting paid like a pro: Invoicing best practice for small businesses
You need invoicing best practice in place to make sure the basics aren’t letting you down and crippling your cash flow. Here are 10 must-haves.